giorgio.mercolini@gmail.com

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ABOUT ME

Languages SPOKEN
Italian
English

PASSION

cinema
Japan culture
the 80’s

soft sKILL
Adobe Creative Suite

AI knowledge
ChatGPT
MidJourney
Adobe Firefly
Bing
Stable Diffusion
Prompt design

UNIQUE KNOWLEDGE
SPONGE
First of all, I am an individual who absorbs what surrounds me. Like a sponge absorbing water, I assimilate the experiences, ideas and emotions I encounter on my journey. This capacity allows me to continuously learn, evolve and adapt to changes in my environment.

BULLDOZER
Like a bulldozer, I am able to stay focused on the goal at hand, enabling me to find creative solutions even in the most complex situations. I inspire others with my infectious enthusiasm, guiding them through uncharted territories with confidence and trust in the future.

CHAMALEON
Like a chameleon, they are able to be flexible, resilient and perceptive. These qualities allow me to adapt nimbly to the changing challenges of the professional environment, tackling difficulties with determination and adopting new strategies when necessary.

ORGANIZATION
Finally, I am a very organised individual, able to manage tasks and deadlines efficiently through planning, prioritisation and time management systems. These habits foster efficiency, productivity and mental clarity in daily work. In fact, my work philosophy is 'minimum effort maximum output'.

Background

HIGH SCHOOL
5 years of art school in my hometown where I discovered the world of art, started to develop my artistic taste and approached a camera and a crafting programme for the first time.

UNIVERSITY
3 years of university at IULM in Milan, here I discovered the world of advertising creativity and realised that I would like to become an art director but apart from many books I did not learn many practical skills.

SPECIALIZATION
1 year at the Academy of Communication in Milan to specialise in becoming an art director. A world opened up to me here, I learnt more in this year at the academy than in 3 years at university, from the basics of crafting on programmes to the creative thinking behind an idea.

+ 4 months at Berghs School of Communication in Stockholm where I improved my creative skills and my portfolio.